New Store - Heroes for Hire (4/11/17)
Comments
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I suggest that every user with the 3600HP offer will send a message to the D3 support and tells them that they have to clarify the reasons of this difference of price. I already written to them that I will not renew my VIP ticket and I suspended the use of real money in the game waiting some good reason of this discrimination based on nothing.1
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It would have been more effective marketing to simply provide an in game pop up survey with all the different selections and ask people which they would choose.
The way they have done it feels like they are trying to trick people who don't use the forum into spending as when you don't know there are other options (like non forum users) then it might seem like a good deal regardless of what you have been offered.
At the very least they should have informed people that other players have been given a different (and potentially better) offer and then they could make an informed choice about spending.
This way is very disingenuous in my opinion.
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2500 HP is fair-ish. What is entirely disgraceful is the transparent to the point of seeming cynical A/B testing. You're basically saying aloud "we could give you these digital goods at a sort of a reasonable price, but hey, let us see if you suckers are willing to give us more."
Yes, I am aware that the 3600 ISO option has more resources but they're clearly not worth the differential and the bean counters know it, otherwise they would have set both options as available choices for a more honest A/B testing.
I really do not understand. After a series of unpopular decisions and happenings, I'd expect you'd be scrambling to regain some good will. However, this treatment of your playerbase borders in contemptuous.7 -
kyo28 said:Landale said:As others have mentioned, I think they should have offered both prices to everyone, and just let people pick which one they wanted.
Yeah, then everyone would go with 2.500 HP. I mean, why pay 3.600 if you can get the same for 2.500?More interesting would have been if they had made 2 different offers for 2 different prices, available to all players. For example:
2.500 HP for a 4* cover + 4 x Elite cover + 4.000 ISO + 1 CP
3.600 HP for a 4* cover + 4 x 3* covers + 5.000 ISO + 3 CPThen they can see what catches on most and build from there. Are people prepared to spend more HP to get that extra content or not? But the way they did it now, offering the exact same thing to different players at different prices, that's just so very, very disrespectful. I pity the players that never come to the forums and don't have a clue they are being duped.
I'm pretty sure that is what they did. The 3600 hp offer has more elite tokens, more iso, and more CP, as far as I can tell.2 -
Pylgrim said:..otherwise they would have set both options as available choices for a more honest A/B testing.
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Well statistically speaking their data is going to be skewed regardless if they made it a controlled environment or not. There are too many extraneous variables for them to get an accurate amount of data. One being the fact that there are various forms of the heroes for hire. Two, vet players may not be as apt at buying these since they more than likely already have the champs maxed. They can't use the data of increased buy sales during this time, because people will buy more when a new character comes out, C&D just came out, so people will spend more. If a vet player is put into the 3600 category they are not going to waste for a cover with minimal reward factor.
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Philly484 said:Well statistically speaking their data is going to be skewed regardless if they made it a controlled environment or not. There are too many extraneous variables for them to get an accurate amount of data. One being the fact that there are various forms of the heroes for hire. Two, vet players may not be as apt at buying these since they more than likely already have the champs maxed. They can't use the data of increased buy sales during this time, because people will buy more when a new character comes out, C&D just came out, so people will spend more. If a vet player is put into the 3600 category they are not going to waste for a cover with minimal reward factor.
I have no real knowledge of A/B testing or marketing so I can't really speak to the issue, but I'd think there would be similar issues and variables in any consumer product, not just MPQ, and I assume there are ways to account for them, or A/B testing wouldn't exist at all.0 -
astrp3 said:Pylgrim said:..otherwise they would have set both options as available choices for a more honest A/B testing.1
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abominatrix said:I guess I still don't understand the hate for this, but then that's probably where I am in the game:
- I focus primarily on PVE
- My PVP experience is mostly targeting 575. I don't need shields to get there, and I don't have the time or patience to reliably shoot higher.
- I'm into the 4* transition with 10 champs including some of the top 15 (4clops, 4hor, IMHB), but woefully short on others that are vaulted (Bobby and Nova at 8 covers, Peggy and Quake at 7); my path forward is with the new toons (I'll be champing Carol soon and we'll see after that)
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astrp3 said:
I have no real knowledge of A/B testing or marketing so I can't really speak to the issue, but I'd think there would be similar issues and variables in any consumer product, not just MPQ, and I assume there are ways to account for them, or A/B testing wouldn't exist at all.
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I got the 2500 HP deal. The one where you could select from several choices as long as their time hadn't expired. From what I can tell in the comments, that was the "best deal". Too bad it was wasted on me, who didn't have enough HP to use it and won't buy the necessary HP.
So how do they get accurate data from this? They don't. You have to make all choices available to all users and see which one gets purchased the most often to get real data.
There's your A/B testing:
A) They make money and we get to play this game longer? Win-win!
They make decisions that just seem to lack common sense for maximizing revenue and we are all unhappy? Lose-lose!0 -
If this store keeps going, I would most likely have bought the featured Crash 4* if it was in the shop. I'm not gonna try a 1/300 pull in the vault, but I'd buy the Carol cover outright in heroes for hire.
I'm hoarding, as I bet a lot of people are, and adding in a Crash cover in heroes for hire would be a way to prey on guys like me who have few covers for the Unvaulted 12. Especially if they're gonna be rushed into the Crash rotation like this.
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It's a pretty simple case where they couldn't decide to charge 2500 or 3600 for a 4*, so someone made the unenlightened decision to do what they have now done.
It's almost staggering to think that they:
1) didn't think people would talk about their deals to others,
and
2) that people wouldn't do the math and figure out they are charging +1000HP for a couple extra rolls, 2 extra CP, and 3k ISO over the lower priced deal.
It's really insulting, and indicative of what you can expect for the future of the game really. How many days has it been, and no "we're sorry we treated you like mindless cattle"?
My VIP is up in a few days. With no reason to try and place in PvP or PvE, I'm done spending money. If I get around meeting progression, I will, otherwise I'll spend time playing fun games.
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Don't be silly. Who wants their "Days Since Apologizing to the Mindless Cattle" streak to drop back to 0? I wouldn't.3
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Jaedenkaal said:Don't be silly. Who wants their "Days Since Apologizing to the Mindless Cattle" streak to drop back to 0? I wouldn't.2
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Does anyone know where I can find out the order the characters will be released? I like to keep track like with DDQ. I would REALLY like to get my 13th X23 (been my highest want for awhile) but sadly she has 5 in green (1st color) anyway. I've been flirting with the idea of buying her with 120 CP but even with the very heavy emphasis on new characters, I have to believe an opportunity for her will come around eventually.0
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Daredevil217 said:Does anyone know where I can find out the order the characters will be released? I like to keep track like with DDQ. .
"Starting Thursday, 4/13, the offers will be timed with the featured 3-Stars and 4-Stars of Deadpool's Daily Quest.
- The 3-Star offer features the 3-Star from Dat Required Character mission.
- The 4-Star offer features the 4-Star from The Behemoth Burrito mission."
So... X-23 in 16 days.1 -
A Moon Knight black cover is one that I would consider dropping some HP on, but as I am in the {3600 HP + Only view todays offer} category, there is not a chance that I will ever purchase a 4* at the higher price point.
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Freelancer said:A Moon Knight black cover is one that I would consider dropping some HP on, but as I am in the {3600 HP + Only view todays offer} category, there is not a chance that I will ever purchase a 4* at the higher price point.2
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This store is promising. Its the only place you can buy a specific cover without the rng factor.
Problem is that with the way it is presented its too expensive. Especially the 3600 price.
That means too many are not buying at all or buying every now and then if they need a 13th cover of a vaulted or bad covered (ex 5/5/2) character
BUT
What if they add good iso next to the cover?
Lets say for the 2500 price you get the cover plus 100k iso
For the 3600 price you get the cover plus 150k iso.
This way both players and devs win.
Players can have the specific cover and good amount of iso to help them level the character so they can buy soon enough again. They will also feel its a good burgain if we think the rates of iso in the store.
Devs will see less sales from the iso store but more money will come from hp sales because people will have motive to buy hp just for to buy from heroes for hire store.
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